I’M A BUSINESS COPYWRITER, CONTENT STRATEGIST AND COMMUNICATIONS CONSULTANT. I’VE WORKED WITH WORDS MY ENTIRE CAREER AND I LOVE WHAT I DO.
With Louise Robinson Communications, I combine my passion for words and storytelling with extensive experience in corporate communications, financial services, publishing, media and marketing.
I WRITE CLEAR, STRATEGIC COPY AND CONTENT THAT’S TAILORED FOR MY CLIENTS’ AUDIENCE.
You can find me helping businesses large and small to engage customers with compelling content, or teaching Content and Copywriting Masterclasses. No matter where you find me, I’ll be talking about the power of words to engage clients and help grow your business.
I HAVE EXTENSIVE EXPERIENCE AS A PROFESSIONAL WRITER AND COMMUNICATOR, HAVING WRITTEN FOR SOME OF AUSTRALIA’S BIGGEST BRANDS
I’ve written for major banks including NAB, AMP, Suncorp and Westpac/BT, and worked for media and publishing houses such as McGraw-Hill and Pascal Press, the Australian Financial Review and Pacific Magazines. My copywriting has appeared in a range of lifestyle magazines and titles such as Marie Clare, Women’s Health, Home Beautiful, InStyle and Who. And I’ve created content for a range of clients across property, government, FMCGs, IT and more.
CUSTOMER-FOCUSED CONTENT
My clients work with me because I create exceptional copy and content for their businesses, and deliver the engagement and results they’re after.
PROFESSIONALLY QUALIFIED
I’m professionally qualified in writing and editing, with a Masters in Creative Writing from Macquarie University (under completion), a Bachelor of Arts in Communications and English and a Bachelor of Creative Arts in Writing and Editing. My professional writing qualifications include SEO training and copywriting, Feature Writing and Creating eBooks with the Australian Writers’ Centre, The Centre for Corporate Public Affairs Residential and a Black Belt in Internal Communications with Melcrum.
I’M ALSO A CREATIVE WRITER AND BRING THIS FLAIR AND APPROACH TO MY CLIENTS’ CONTENT
I’ve published my creative writing and placed as a semi-finalist in The British Council Australia’s Realise Your Dream Award for fiction, finalist in the Qantas Spirit of Youth Awards (SOYA) for fiction, and winner of the UOW Library Prose and Poetry Competition.
Clare McGrowdie, Director, BondCleanBeauty.com
Clare McGrowdie, Director, BondCleanBeauty.com
Megan Dalla-Camina, Strategist, Entrepreneur and Best Selling Author
Megan Dalla-Camina, Strategist, Entrepreneur and Best Selling Author
Judith Fox, CEO, Australian Shareholders’ Association
Judith Fox, CEO, Australian Shareholders’ Association
Justin Ractliffe, Managing Director, Hachette Australia
Justin Ractliffe, Managing Director, Hachette Australia
Robyn Oberg, Manager, Strategic Communication and Engagement, QLD Department of Communities, Child Safety and Disability Services
Robyn Oberg, Manager, Strategic Communication and Engagement, QLD Department of Communities, Child Safety and Disability Services
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